Editorial, Culture, Trend Analysis
Journalism
Inclusivity, Or Just The Beauty Industry’s Latest Trend?
...My experience was hardly unique: growing up in a low-income, predominantly Black and Asian neighbourhood, mismatched foundation, untameable hair and awkward-fitting clothes were commonplace—as if rejecting your body and the cultures that shaped it was just another part of growing up here. Read MoreThe Hot Girl Summer Epidemic
...Come June, you’re bombarded with aesthetically pleasing vacation vlogs, sunkissed Instagram pics, and so on as you scroll enviously on your couch, wondering why everyone else seems to be living out their #HotGirlSummer to the fullest, while your life pales in comparison. Read MoreGen Z’s Curated Identities
...Propelled into disorder right off the bat with a global pandemic, economic recessions, and social unrest–you’d expect a defined subculture to emerge from our generation more than ever, right? Well, you’d be wrong. In fact, this new decade of fashion has taken a sharp turn unlike anything it’s seen before. Read MoreThe Emma Chamberlain Effect
...Let’s be real, Gen Z: if there’s anything we have going for us, it’s hyperfixation (we canthank COVID for all our scattered hobbies, senses of style, and celebrity crushes). But
when it comes to internet icons & “it” girls, we can’t go without mentioning the girl who
took the Internet by storm in 2017 and is still riding the wave today—Emma Chamberlain.
Read More